CAT FOOTWEAR
2026
CAT Footwear approached Whiteroom to develop a series of retail campaigns supporting four footwear releases across North America and Europe.
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CAT Footwear
CAT Footwear approached us to develop a series of retail campaigns supporting four footwear releases across North America and Europe. The aim was to create distinctive in-store experiences that brought each collection to life while remaining recognisably CAT.
Services
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Retail Rollout
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Campaign
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Project Management
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3D Design
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3D Modelling
From Concept to Retail Concept
Starting with research and moodboards, we developed each campaign from the initial idea through to 3D retail environments, window displays, product presentation and graphics. Each concept took inspiration from the individual footwear release. The first two releases included creative direction influenced by 80s graffiti and space exploration, creating a different story around each collection while maintaining a consistent brand presence.
Project Value
The result is a flexible series of retail campaigns designed to translate across different stores and markets. By considering the full retail environment from the outset, each concept could move consistently from the initial idea through to physical spaces across North America and Europe, giving CAT Footwear a strong platform for each product launch. We're excited to see the next two releases over the next few months.
