GIANT SHOWROOM
2021
Giant Bicycles' UK headquarters in Leicestershire, our mission was to transform the entire ground floor, spanning an expansive 4,600 square feet.
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Ride into Innovation
As the principal design agency entrusted with the creation of a customer experience centre at Giant Bicycles' UK headquarters in Leicestershire, our mission was to transform the entire ground floor, spanning an expansive 4,600 square feet. The result is a multifunctional space that seamlessly integrates a presentation theatre, an immersive product showroom, and an engaging entertainment area.
Services
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Concept Design
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3D Design
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Graphic Design
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Artworking
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Digital & Motion Graphic Design
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Development Design
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Project Management
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Installation
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Production
Showcasing
Our collaboration with Giant Bicycles has led to significant cost savings for the company, primarily due to the creation of a year-round facility that serves as a cornerstone for showcasing and selling new models to key accounts and dealers nationwide. The showroom experience we've crafted goes beyond traditional sales tactics; it captivates and actively engages customers, leading to increased buy-in across Giant's extensive product range.
Project Value
What sets this experience centre apart is the integration of interactive content and personalised product demonstrations. This approach not only elevates the sales process but also forges deeper connections with customers, creating lasting impressions and driving sales growth across their product catalogue.
