SHOWERWALL KBB
2022/24
Welcome to Showerwall's KBB exhibition stand, a surface material village.
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Surface Village
Owned by International Decorative Surfaces (IDS), Showerwall offers a luxurious alternative to traditional tiled finishes. Whiteroom was appointed as the design and delivery agency to develop a new brand identity and bring it to life at the biennial Kitchen & Bathroom Expo (KBB) in Birmingham.
Our concept, Surface Village, created a series of distinct environments within a bold architectural framework. Each space showcased bespoke wall panels developed by Whiteroom’s branding team, demonstrating the breadth, versatility and design potential of the Showerwall collection.
Services
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Exhibition Design
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Stand Build
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Concept Design
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Technical Development
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Production
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Install & Dismantle
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Project Management
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Graphics
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Motion







Approach
Each set was carefully curated and styled to showcase the bespoke wall panels alongside the fixtures and fittings, highlighting the breadth of Showerwall’s wider offering. Working closely with the client, the Whiteroom team considered every detail of the exhibition stand. The result was a compelling brand presentation that attracted new customers and won Best Stand at the show.







Project Value
Following the success of the Kitchen & Bathroom Show, Whiteroom continues to support ShowerWall as the brand expands its market presence. We provide ongoing design and marketing support across print, digital and physical environments, from campaign assets and communications to offices and retail spaces.













