New Era, Madrid Workspace
Client
NEW ERA
Location
MADRID
Sector
WORKSPACE
Size
1,200 SQ FT


A workspace that works as hard as the brand
New Era came to us with a clear challenge: create a versatile space to not only accommodated individual employees but also provided a space where teams collaborate.
The space needed to balance focused, day-to-day working with moments for showcasing product, hosting, taking meetings and handling private calls - all within one cohesive environment. It had to feel functional for internal teams, while still presenting New Era’s identity clearly and confidently to visitors.
-Concept Design
-3D Design
-Development Design
-Client Service
-Project Management
-Production
-Installation
"As always working with Whiteroom from the very start of the project to the completion was seamless. They take the time to visit site, capture detail and truly understand the needs of the business and bring our space to life with creativity and on budget."
New Era Europe
"As always working with Whiteroom from the very start of the project to the completion was seamless. They take the time to visit site, capture detail and truly understand the needs of the business and bring our space to life with creativity and on budget."
New Era Europe








Solving the problem with the design
The key challenge was creating a hybrid showroom-workspace that could flex throughout the day without feeling cluttered or compromised.
Zoning played a central role in the design. Individual work areas, collaborative zones and brand presentation spaces were carefully planned so they could shift in use as needed. New Era collaborates with some truly iconic brands, so we wanted them to stand out in the space as well as keeping it on brand.
To ensure the environment felt authentic, New Era’s brand was embedded directly into the design. Colour, materiality and texture were carefully layered throughout the space, creating a strong visual identity throughout.




A confident, flexible workspace built around the brand.
The finished environment feels unmistakably New Era bold yet considered, functional yet expressive. Teams are supported internally with spaces that encourage focus and collaboration, while the brand is presented clearly and confidently to external visitors.
The result is a workspace that brings work, brand and people together under one roof - adaptable, practical and designed to evolve with the business.
A confident, flexible workspace built around the brand.
The finished environment feels unmistakably New Era bold yet considered, functional yet expressive. Teams are supported internally with spaces that encourage focus and collaboration, while the brand is presented clearly and confidently to external visitors.
The result is a workspace that brings work, brand and people together under one roof - adaptable, practical and designed to evolve with the business.


OTHER WORK
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GOT A NEW PROJECT?
LET'S TALK

Watermill Barn, Kineton Road, Wellesbourne, Warwickshire, CV35 9HG, UK
© 2024 Whiteroom Brand Design Ltd

Watermill Barn, Kineton Road, Wellesbourne, Warwickshire, CV35 9HG, UK
© 2024 Whiteroom Brand Design Ltd
New Era, Madrid Workspace
New Era, Madrid Workspace
Client
NEW ERA
Location
MADRID
Sector
WORKSPACE
Size
1,200 SQ FT
Size
1,200 SQ FT



A workspace that works as hard as the brand
New Era came to us with a clear challenge: create a versatile space to not only accommodated individual employees but also provided a space where teams collaborate.
The space needed to balance focused, day-to-day working with moments for showcasing product, hosting, taking meetings and handling private calls - all within one cohesive environment. It had to feel functional for internal teams, while still presenting New Era’s identity clearly and confidently to visitors.
A workspace that works as hard as the brand
New Era came to us with a clear challenge: create a versatile space to not only accommodated individual employees but also provided a space where teams collaborate.
The space needed to balance focused, day-to-day working with moments for showcasing product, hosting, taking meetings and handling private calls - all within one cohesive environment. It had to feel functional for internal teams, while still presenting New Era’s identity clearly and confidently to visitors.
A workspace that works as hard as the brand
New Era came to us with a clear challenge: create a versatile space to not only accommodated individual employees but also provided a space where teams collaborate.
The space needed to balance focused, day-to-day working with moments for showcasing product, hosting, taking meetings and handling private calls - all within one cohesive environment. It had to feel functional for internal teams, while still presenting New Era’s identity clearly and confidently to visitors.
-Concept Design
-3D Design
-Development Design
-Client Service
-Project Management
-Production
-Installation
-Concept Design
-3D Design
-Development Design
-Client Service
-Project Management
-Production
-Installation
"As always working with Whiteroom from the very start of the project to the completion was seamless. They take the time to visit site, capture detail and truly understand the needs of the business and bring our space to life with creativity and on budget."
New Era Europe
"As always working with Whiteroom from the very start of the project to the completion was seamless. They take the time to visit site, capture detail and truly understand the needs of the business and bring our space to life with creativity and on budget."
New Era Europe












Solving the problem with the design
The key challenge was creating a hybrid showroom-workspace that could flex throughout the day without feeling cluttered or compromised.
Zoning played a central role in the design. Individual work areas, collaborative zones and brand presentation spaces were carefully planned so they could shift in use as needed. New Era collaborates with some truly iconic brands, so we wanted them to stand out in the space as well as keeping it on brand.
To ensure the environment felt authentic, New Era’s brand was embedded directly into the design. Colour, materiality and texture were carefully layered throughout the space, creating a strong visual identity throughout.
The key challenge was creating a hybrid showroom-workspace that could flex throughout the day without feeling cluttered or compromised.
Zoning played a central role in the design. Individual work areas, collaborative zones and brand presentation spaces were carefully planned so they could shift in use as needed. New Era collaborates with some truly iconic brands, so we wanted them to stand out in the space as well as keeping it on brand.
To ensure the environment felt authentic, New Era’s brand was embedded directly into the design. Colour, materiality and texture were carefully layered throughout the space, creating a strong visual identity throughout.
The key challenge was creating a hybrid showroom-workspace that could flex throughout the day without feeling cluttered or compromised.
Zoning played a central role in the design. Individual work areas, collaborative zones and brand presentation spaces were carefully planned so they could shift in use as needed. New Era collaborates with some truly iconic brands, so we wanted them to stand out in the space as well as keeping it on brand.
To ensure the environment felt authentic, New Era’s brand was embedded directly into the design. Colour, materiality and texture were carefully layered throughout the space, creating a strong visual identity throughout.
A confident, flexible workspace built around the brand.
The finished environment feels unmistakably New Era bold yet considered, functional yet expressive. Teams are supported internally with spaces that encourage focus and collaboration, while the brand is presented clearly and confidently to external visitors.
The result is a workspace that brings work, brand and people together under one roof - adaptable, practical and designed to evolve with the business.
A confident, flexible workspace built around the brand.
The finished environment feels unmistakably New Era bold yet considered, functional yet expressive. Teams are supported internally with spaces that encourage focus and collaboration, while the brand is presented clearly and confidently to external visitors.
The result is a workspace that brings work, brand and people together under one roof - adaptable, practical and designed to evolve with the business.
A confident, flexible workspace built around the brand.
The finished environment feels unmistakably New Era bold yet considered, functional yet expressive. Teams are supported internally with spaces that encourage focus and collaboration, while the brand is presented clearly and confidently to external visitors.
The result is a workspace that brings work, brand and people together under one roof - adaptable, practical and designed to evolve with the business.









OTHER WORK
OTHER WORK
-Concept Design
-3D Design
-Development Design
-Client Service
-Project Management
-Production
-Installation
GOT A NEW PROJECT?
LET'S TALK
GOT A NEW PROJECT?
LET'S TALK
GOT A NEW PROJECT?
LET'S TALK

Watermill Barn, Kineton Road, Wellesbourne, Warwickshire, CV35 9HG, UK
© 2024 Whiteroom Brand Design Ltd

Watermill Barn, Kineton Road, Wellesbourne, Warwickshire, CV35 9HG, UK
© 2024 Whiteroom Brand Design Ltd
Part of Whiteroom Design Group

Watermill Barn, Kineton Road, Wellesbourne, Warwickshire, CV35 9HG, UK
© 2024 Whiteroom Brand Design Ltd



























